Tag: Easypaisa

The Government of Pakistan, in collaboration with Easypaisa Digital Bank and Ant International, emphasized accelerating the transition to a cashless economy, expanding digital payments, and enhancing financial inclusion for individuals and small businesses.

Pakistan is witnessing rapid growth in digital payments, yet widespread reliance on cash continues to limit nationwide adoption. Despite government initiatives and rising usage among younger consumers, challenges such as low awareness, security concerns, and inconsistent merchant adoption remain major hurdles.

In a groundbreaking collaboration, Pakistan’s digital bank easypaisa and the National University of Computer and Emerging Sciences (FAST University, Islamabad) have teamed up to deliver a new elective course titled “The Fintech Lab: Product Design, Analytics & Emerging Trends”. The initiative brings real‑world fintech expertise into undergraduate classrooms, equipping students with hands‑on experience in product development, strategy, and artificial intelligence.

NiFT has partnered with easypaisa to launch Digital Cheque Services, enhancing Pakistan’s digital payments ecosystem with secure, seamless, and convenient financial transaction solutions for businesses and consumers.

Jazz has partnered with easypaisa to integrate its CallPerks AdTech platform into the digital banking ecosystem, enabling brands to deliver personalized audio messages and enhancing customer engagement across Pakistan’s fintech landscape.

The Capital Development Authority (CDA) has launched a fully cashless payment system at its One Window Facilitation Center, marking a major milestone in Islamabad’s journey toward becoming Pakistan’s first fully digital and smart city.

NADRA has introduced multiple digital payment options including JazzCash, Easypaisa, E-Sahulat, and QR code payments for application fees, supporting Pakistan’s cashless economy vision.

Easypaisa digital bank secured top honors at the Dragons of Pakistan 2025, winning two Gold and one Bronze award for its innovative campaigns, further strengthening its role as a leader in digital banking and financial inclusion in Pakistan.

Easypaisa Digital Bank and Ericsson have jointly won the Top Innovation in Payments award at the PayTech Awards in London, recognizing their partnership that supports over 119 million users and processes 590 billion USD annually, driving groundbreaking fintech solutions across Pakistan.

The State Bank of Pakistan has mandated biometric verification for cash deposits via mobile wallets starting July 2025, aiming to boost security and curb fraud without impacting online transactions.

The State Bank of Pakistan has mandated biometric verification for cash deposits via mobile wallets starting July 2025, aiming to boost security and curb fraud without impacting online transactions.

Bykea introduces digital payments for rides via Easypaisa, JazzCash, and Raast, enabling seamless cashless travel across Pakistan while promoting financial inclusion and urban tech transformation.