Easypaisa has launched “easycash,” a new service offering instant and hassle-free loans to its users. This move reinforces easypaisa’s commitment to providing seamless financial solutions for all Pakistanis.
“easycash” allows users to borrow up to PKR 15,000 with a user-friendly application process. Gone are the days of extensive paperwork and complicated procedures. Approval is based on a credit score determined by easypaisa’s internal system, analyzing a user’s account activity and credit history.
“With easycash, we’re revolutionizing how people access loans,” said Muhammad Khurram Waraich, Head of Digital Lending & Data Science at TMB/easypaisa. “This initiative empowers individuals and fosters a more inclusive digital economy in Pakistan.”
With easy access through the easypaisa app, users can track their loan, including outstanding amount, fees, and due date. Repayments are flexible, allowing full or partial payments directly through the app.
This launch comes at a time when a significant portion of the Pakistani population remains unbanked. “easycash” fills a critical gap by offering easy access to formal credit for those with immediate financial needs.
Leveraging its vast user base – with over 40 million registered mobile accounts – easypaisa continues to be a leader in Pakistan’s digital financial revolution. “easycash” marks another significant step towards creating a financially inclusive Pakistan.
