The EPL Summit 2026, themed around re-engineering digital commerce, is set to take place on September 9, bringing together executives, founders, and regulators from across Pakistan’s ecommerce, payments, and logistics sectors for a full day of panel discussions and keynotes. The event is sponsored by Identity 360 Global, with ABHI Microfinance Bank serving as co-sponsor and Bookme as travel partner. It is supported by a range of industry bodies including the Pakistan Software Export Board, PASHA, the Pakistan Single Window, NADRA Technologies, and NITB, among others. The day opens with a red carpet segment followed by opening remarks and a keynote on regulations and governance featuring a VIP guest.
The morning sessions include a panel on ecommerce growth in Pakistan moderated by Iftikhar Arif of M&P, featuring Telemart founder Hamza Abdul Rauf, Stylo Group Chairman Mazhar Hussain Siddiqui, Pakistan Ecom Association Co-Founder Sajid Riaz, and ABHI Microfinance Bank Chief Innovation and Financial Inclusion Officer Mariam Pervaiz. This is followed by a session on fraud, scams, fake stores, and returns abuse in logistics and ecommerce, moderated by Kravemart Vice President Bilal Safder, with panelists including foodpanda Pakistan CEO Muntaqa Peracha, Buypass CEO Ammar Hassan, Golootlo Managing Director Syed Ahsan Aslam, and inDrive Groceries Business Partner Rida Ali. After a networking break, attention shifts to payments, with a panel on cash on delivery versus digital payments moderated by JS Bank Head of Digital Products Mehwish Umair, featuring SadaPay CEO Omer Salimullah, Webx Ecommerce Co-Founder and CCO Waqas Ahmed Dar, and PAYVAY CEO Farees Shah. A second keynote on Pakistan’s digital economy and its global impact follows, before a deeper dive into digital payments moderated by Payfast Director Mahwish Saad Khan, with speakers from Faysal Bank, Zindigi, Raqami Bank, and 1Link.
The afternoon sessions turn to logistics and cross-border trade, opening with a panel on logistics as the backbone of digital commerce, moderated by Zelbury’s Syed Waqas Pervez and featuring leaders from Leopards Courier Services, Bykea, FedEx Express, and M&P Logistics. This is followed by a session on cross-border commerce and taking local businesses to global markets, moderated by Shan Foods Global Ecommerce Head Rohail Imtiaz, with participation from Alkaram Studio, Pakistan Single Window, and Scent N Stories. After a second networking break, the summit moves into smart commerce, covering artificial intelligence, customer data, and predictive commerce, moderated by Alkaram Textile Group Chief Information Officer Shah Abdullah Raza, featuring representatives from SAP Pakistan, J., Daraz, and Pakistan Data Management Services.
The day closes with a panel on the future of sustainable commerce, covering payments, logistics, and digital infrastructure, moderated by Sustainadility Founder Sajjeed Aslam and featuring Seed Venture CEO Shaista Ayesha and Saraaf CEO Asfan Arif, followed by a closing keynote from a VIP guest. With eight panels and two keynote sessions spread across the day, the summit is positioned as a broad gathering point for stakeholders across Pakistan’s digital commerce ecosystem, covering everything from fraud prevention and payment adoption to cross-border trade and sustainable logistics infrastructure.
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