Planet Labs PBC, a prominent player in global satellite imagery and geospatial analytics, has announced a strategic partnership with Farmdar, an innovative agricultural technology company. Under this new six-figure agreement, Farmdar will gain direct access to Planet’s extensive archive of high-resolution PlanetScope data and Planet Basemaps, enhancing its ability to deliver AI-driven crop insights to agribusinesses around the world.
The deal is expected to significantly elevate how large-scale farming operations monitor and manage crops. By leveraging Planet’s near-daily satellite imagery alongside Farmdar’s advanced AI models, the partnership aims to offer agricultural enterprises sharper, data-backed intelligence. This will allow for more accurate crop detection, field boundary mapping, and assessment of arable land, enabling smarter decisions and optimized resource use.
Farmdar, headquartered in Singapore, has been utilizing Planet’s satellite data since 2022 to generate precise, scalable crop insights. This new contract deepens that relationship, granting Farmdar more comprehensive access to Planet’s imagery to serve its global clientele. The partnership particularly benefits industries like sugar production, where exact, timely data is critical due to the crop’s complexity and sensitivity.
Ashley Johnson, Planet’s President and CFO, emphasized the transformative nature of combining AI with satellite technology. “We’ve seen the power of AI solutions and satellite data together to unlock insights about our changing world. Farmdar’s cutting-edge AI for agricultural optimization, powered by PlanetScope data, will provide the essential, frequent insights needed to drive more sustainable and productive farming practices globally,” Johnson said.
Echoing this sentiment, David Pridmore, Chief Technology Officer at Farmdar, highlighted the impact of this collaboration on their mission to advance precision agriculture. “Partnering directly with Planet is a significant step forward for Farmdar and our commitment to delivering best-in-class agricultural intelligence. Planet’s unparalleled near-daily data provides the foundational, high-quality inputs our AI models require for delivering unparalleled accuracy, particularly for complex crops like sugarcane. This direct relationship will empower our global clients with the timely, precise information they need to optimize operations and make more informed decisions,” Pridmore added.
This partnership not only strengthens Farmdar’s ability to serve agribusinesses worldwide but also underscores a broader trend of integrating AI with satellite imagery to transform traditional farming. As food security concerns and climate change challenges intensify, such technological synergies are proving essential in helping farmers and supply chains adapt by making smarter, data-driven choices.
Planet Labs, founded in 2010 by three NASA scientists, has built the world’s largest constellation of Earth observation satellites. The company’s mission to image the entire planet every day underpins its offerings to sectors ranging from agriculture and forestry to finance and intelligence. By continuously updating its archive, Planet provides customers with dynamic, actionable insights into a rapidly changing world.
Farmdar, meanwhile, leverages AI and space-based data to help agribusinesses boost productivity and yields, refine supply chain and procurement decisions, and minimize climate impact. This latest partnership positions both companies at the forefront of driving digital transformation in global agriculture.
The agreement highlights the increasing reliance of the agricultural sector on AI-powered analytics and frequent satellite observations, setting a new benchmark for precision farming technologies that can help ensure more resilient food systems worldwide.
