Easypaisa, Pakistan’s foremost digital financial services platform, is disrupting norms and championing women’s empowerment with the launch of the “easypaisa Audio Nikahnama.” This groundbreaking initiative addresses the literacy barriers that prevent many Pakistani women from understanding their matrimonial rights.
Statistics from the Pakistan Commission on the Status of Women reveal that two-thirds of Pakistani women struggle with comprehension due to literacy limitations, and the remaining third face delays in accessing the Nikahnama document. The easypaisa Audio Nikahnama aims to bridge this gap by providing a free, user-friendly solution accessible through a dedicated helpline (0341-1171222) or the easypaisa App, supporting seven languages and incorporating a sign language option for comprehensive accessibility.
Rifah Qadri, Head of Marketing & Communications at easypaisa, emphasized the initiative’s significance: “The easypaisa Audio Nikahnama is not just about technology; it’s about empowering women, promoting transparency, and financial stability, resulting in stronger families. By making the Nikahnama accessible to all, we are creating a more informed and empowered generation of women in Pakistan.”
With a commitment to transforming Pakistan into a financially inclusive society, easypaisa’s initiative not only enhances knowledge about the marriage contract but also fosters open communication within marriages, paving the way for a more equitable future. With over 40 million registered mobile accounts, easypaisa continues to lead Pakistan’s digital financial services landscape.
