LAHORE: Zameen.com and JS Bank signed a Memorandum of Understanding (MoU) to deliver more convenience and easier access to customers across the country, advancing the objective of the Government of Pakistan and the State Bank of Pakistan to facilitate the building and housing sector.
The partnership allows Zameen.com and JS Bank to reach a wider digital audience and potential purchasers, as well as provide a platform with a variety of home financing options. Both companies will also use their expertise to educate customers and developers about JS Bank’s consumer credit solutions.
On behalf of their respective businesses, Zameen Senior Director Sales Sheikh ShujaUllah Khan and JS Bank Distribution Head Zulfiqar Ali Lehri signed the agreement at Zameen’s Regional Office on the 3rd level of the Lahore Center-Gulberg III.
Zameen was represented by Country Head Ahmed Bhatti, Associate Director Sales Muhammad Hassan, Corporate Sales Manager Muhammad Umar Farooq, and Assistant Manager Corporate Zaira Javed, while JS Bank’s Head of Secured Lending Fahad Siddiqui, Channel Head Adil Maqsood, and Experience Optimization Manager Syed Zahid Gillani were also present.
The collaboration between the two organisations, according to Zameen.com’s Country Head Ahmed Bhatti, is an outstanding effort that will assist the government realise its goal of providing cheap housing alternatives to the public. Customers seeking JS Bank’s consumer finance products would be assisted through a single-window solution, which will help the country’s real estate sector achieve success and innovation, he added.
Fahad Siddiqui, JS Bank’s Head of Secured Lending, also took the opportunity to praise the two companies’ deal, calling it a “promising event” for the country’s real estate sector. He noted that the two companies will work together to make it easier for individuals to access the bank’s consumer finance alternatives, which would now be available through Zameen.com.
